It is a messy move. I score big on Google with a search for blogfresh, but nowhere yet for Freshblog or Fresh blog. It is not, however, as messy as the move going on at the end of my block, which has resulted in a large pile of furniture in the street, and it is a rainy day in my neighborhood. I am assured that the mess will be cleared out by Monday. Hopefully Google will respond with the passage of time too.